The Pitch
Abstract
One of the easiest and most direct means of acquiring a new project is a casual discussion with a client. Many British architects I queried manage to do this over a pint. Alcoholic beverages appear to be the oil that keeps the British construction industry turning.
Fields of Study & Subjects
Construction Project Management and Performance
Architecture
Modernity
and Design
Real estate and construction management
Publication details
- Journal / source
- RIBA Publishing eBooks
- Pages
- 168–171
- Publication date
- 30 January 2026
- Language
- EN
- Document type
- Book chapter