Mission and Vision
Abstract
For a small architecture practice, mission and vision statements might be a tediously commercial venture. However, the more definition these statements have, and the more you and your staff agree on them, the more practical they become when trying to reach your goals. For example, often when I visit other architecture offices, the principal explains clearly what the practice does and stands for. Yet when I then encounter a long-serving staff member, and I ask them what their practice does, the answers vary. It is important that all staff know what the essence is, your raison d’être.
Fields of Study & Subjects
Organizational Strategy and Culture
Leadership and Management in Organizations
Management and Organizational Practices
Publication details
- Journal / source
- RIBA Publishing eBooks
- Pages
- 15–17
- Publication date
- 30 January 2026
- Language
- EN
- Document type
- Book chapter