Concept: platform
Abstract
This contribution briefly introduces the term “platform” and its significance in the digital age, particularly in media production, social media, and broader society. It highlights how platforms shape economic and cultural processes, influencing social dynamics, identities, and practices. The piece emphasizes their relevance, as both objects of study and methodological tools, for digital ethnographers who seek to understand how social processes, structures, and interactions (human and non-human) are being shaped and reproduced.
Fields of Study & Subjects
Media and Digital Communication
Media and Communication Studies
Cultural Studies and Postmodernism
Publication details
- Journal / source
- Routledge eBooks
- Pages
- 114–117
- Publication date
- 30 January 2026
- Language
- EN
- Document type
- Book chapter