Malls, modernity and consumption: Accra's malls’ new consumption culture and the Ghanaian middle class as consumers of ‘glocal’ modernity

Edward Elgar Publishing eBooks 2026 Book chapter

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Authors: Alexander Kofi Eduful

DOI: 10.4337/9781035310517.00045

Cited by: 0

Fields of Study & Subjects

Consumer Behavior in Brand Consumption and Identification Consumer Retail Behavior Studies Consumer Behavior and Market Dynamics