International market selection and fintech: the role of financial inclusion and perceived corruption in neobank adoption
Abstract
Neobanks have seen significant growth and adoption worldwide in recent years. This study examines the impact of two factors - financial inclusion and perceived corruption - on the success of Neobank adoption in different geographical markets. By analyzing a unique dataset that includes economic data and adoption rates of 90 Neobanks in over 60 countries, we find that both financial inclusion and perceived corruption levels are key in determining the likelihood of successful Neobank adoption in specific markets.
Fields of Study & Subjects
FinTech
Crowdfunding
Digital Finance
Digital Transformation in Financial Services
Microfinance and Financial Inclusion
Publication details
- Journal / source
- Edward Elgar Publishing eBooks
- Pages
- 340–355
- Publication date
- 12 February 2026
- Language
- EN
- Document type
- Book chapter