Structural Equation Modeling of Japanese Consumers’ Purchase Intentions toward Chicken Karaage in Light of the Extended M-R Model before and during the COVID-19 Pandemic

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Authors: Fuko HARADA, Yuko Minami, Minami Edakubo, Ippeita Dan, Yasushi Kyutoku
Cited by: 1
References: 27

Fields of Study & Subjects

Livestock and Poultry Management Consumer Retail Behavior Studies Diverse Topics in Contemporary Research

Publication details

Journal / source
International Journal of Affective Engineering
Publisher
Japan Society of Kansei Engineering
Volume
25
Issue
1
Pages
149–161
Publication date
1 January 2026
Language
EN