DIGITAL SOLUTIONS AND FORECAST DIRECTIONS FOR INCREASING INVESTMENT ATTRACTIVENESS OF KASHKADARYA REGION

In the global economy, digitalization processes are becoming a decisive factor in shaping the investment climate. The investment attractiveness of regions is now determined not only by natural resources, labor force or geographical location, but also by the development of digital infrastructure, the quality of electronic services, data transparency and the presence of an innovative environment. From this point of view, the introduction of digital solutions is of strategic importance in increasing the investment attractiveness of the Kashkadarya region.