Как приручить дракона: "Эффект Кулиджа"
Abstract
New things are rejected not because they are bad,but because they appear too correctly. In this text, I show how the novelty effect works at the level of the brain, why “good” changes often fail, and how the Coolidge effect can be used when introducing technologies, rules, and safety systems.
Fields of Study & Subjects
Decision-Making and Behavioral Economics
Innovation Diffusion and Forecasting
Innovation
Technology
and Society
Publication details
- Journal / source
- Zenodo (CERN European Organization for Nuclear Research)
- Publication date
- 31 January 2026
- Language
- RU