ELEMENTS, METHODS AND MEANS OF AN ECONOMIC MECHANISM FOR INCREASING THE EFFICIENCY OF SERVICE ENTERPRISES

This article analyzes the role of the service sector in the modern economy and examines complex approaches to enhancing operational efficiency. The study elucidates the socio-economic nature, substance, and development principles of efficiency in service enterprises. It classifies the elements, methods, and instruments of economic mechanisms for improving efficiency in the service sector, proposing a conceptual model that demonstrates their interrelationships. Particular attention is devoted to scientific and methodological approaches for assessing internal and external operational efficiency, including multifactorial indices, digital transformation-based monitoring systems, and benchmarking methods.