AI Search Is Here

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Authors: Bernard Lynch
Cited by: 0

Abstract

AI Search Is Here maps the structural shift from traditional Google search to AI-mediated discovery. Covering 8 industry sectors and 80+ sub-categories, this paper presents published traffic data, CTR studies, and platform metrics showing how AI is replacing, reshaping, or bypassing conventional search across informational, transactional, and hybrid website types. It documents the casualties already visible — Stack Overflow, Chegg, WebMD, Business Insider — and provides a timeline, impact classification, and four strategic options for organisations assessing their response. Published by AI Visibility Architecture Group Limited.

Fields of Study & Subjects

Information Retrieval and Search Behavior Digital Marketing and Social Media AI in Service Interactions

Publication details

Journal / source
Zenodo (CERN European Organization for Nuclear Research)
Publication date
2 March 2026
Language
EN