Enhancing Business Development through Human-Like Voice: The Roles of Social Presence, Perceived Value, and Engagement in AI-Based Voice Assistant Interaction

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Authors: Velista Prisilia, Shelvy Kurniawan
Cited by: 0

Fields of Study & Subjects

AI in Service Interactions Digital Marketing and Social Media Customer Service Quality and Loyalty

Publication details

Journal / source
Zenodo (CERN European Organization for Nuclear Research)
Publication date
4 March 2026
Language
EN