Tadbirkorlikni rivojlantirishda raqamli Marketing Strategiyasi

Zenodo (CERN European Organization for Nuclear Research) 2026 Open access

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Authors: Sultanova Laylo Ilyos qizi
DOI: 10.5281/zenodo.18867115
Cited by: 0

Abstract

Ushbu tezis 2020–2024 yillar davomida 6 mintaqadagi 186 ta kichik va o'rta korxona bo'yicha empirik tahlil hamda 3 412 tadbirkor va iste'molchilardan olingan so'rovnoma ma'lumotlari asosida raqamli marketing strategiyalarini O'zbekistonda tadbirkorlikni rivojlantirishning muhim omili sifatida o'rganadi.

Fields of Study & Subjects

SMEs Development and Digital Marketing Digital Marketing and Social Media Marketing and Advertising Strategies

Publication details

Journal / source
Zenodo (CERN European Organization for Nuclear Research)
Publication date
4 March 2026
Language
UZ