Analysis of Gold vs Mutual Funds as an Investment Avenue for Millennials

This research paper compares Gold and Mutual Funds as major investment avenues for millennials in India. The study analyses their historical performance, risk, returns, and investment behaviour over a 10-year period (2015–2025). The research is based on both primary and secondary data. Primary data was collected through a survey among individuals aged 21–50 years to understand their investment preferences, while secondary data was collected from reliable financial sources such as AMFI, World Gold Council, SEBI reports, and financial publications. The findings indicate that gold remains a preferred traditional investment due to its safety, stability, and cultural significance, while mutual funds offer higher long-term returns and better wealth creation potential. The study concludes that a balanced investment portfolio including both gold and mutual funds can help millennials achieve financial security and long-term growth.