RAQAMLI IQTISODIYOT SHAROITIDA BIZNES UZLUKSIZLIGINI BOSHQARISH (BCM) TIZIMLARINING STRATEGIK MODELLASHTIRILISHI VA KORXONA BARQARORLIGIGA TA'SIRI

This article provides a comprehensive analysis of the theoretical foundations of Business Continuity Management (BCM), crisis management practices in small and medium-sized enterprises, and strategic modeling mechanisms. The study examines risk assessment procedures, Business Impact Analysis (BIA), RTO and RPO indicators, post-crisis costs, and an integrated BCM model aligned with digital infrastructure. The integrated approach enhances organizational resilience and reduces potential financial losses.