RESEARCH ON DIGITAL TECHNOLOGY EMPOWERING GREEN SUSTAINABLE TOURISM IN NEW UZBEKISTAN

Against the deep integration of digital and green economy, digital technology has become a core driver for green sustainable tourism development, and a key solution for New Uzbekistan to balance tourism resource protection and development, and upgrade its tourism industry. This study takes New Uzbekistan’s green sustainable tourism as the research object, combs international research trends via CiteSpace, extracts experience from Chinese typical cultural heritage scenic spots (Xi’an Big Wild Goose Pagoda, Dunhuang Mogao Grottoes), analyzes New Uzbekistan’s current situation and core pain points, summarizes four green innovation dimensions, and puts forward targeted development paths and safeguard measures, aiming to provide practical references for its tourism digital and green transformation.