ZYUZYA: THE HISTORY OF THE CREATION, DEVELOPMENT AND REINVENTION OF A MYTHOLOGICAL CHARACTER
Abstract
The article examines the creation and evolution of the image of Zyuzya, a Belarusian mythological character constructed in the mid-19th century, within the framework of cabinet mythology of the 19th to early 20th centuries, as well as its reworking and "legalization" in Belarusian science at the end of the 20th to the beginning of the 21st centuries. It analyzes the reinvention of this mythological character in the early 21st century: the emergence of numerous and diverse visual representations of Zyuzya, as well as the use of Zyuzya's imagery in the fields of tourism and cultural branding of several regions in Belarus.
Fields of Study & Subjects
Folklore
Mythology
and Literature Studies
Cultural and Mythological Studies
European Linguistics and Anthropology
Publication details
- Journal / source
- Herald of Polotsk State University Series A Humanity sciences
- Issue
- 1
- Pages
- 79–87
- Publication date
- 27 February 2026
- Language
- EN