Overbooking Transmission Mechanism and Optimization Strategies in the Aviation Industry from the Perspective of Multi-Resource Network

Under the background of digital economy and highly coordinated tourism service chain, overbooking strategy, as a core means for enterprises to balance resource utilization and revenue, has been widely applied in aviation, hotel and other industries. However, overbooking of a single resource is likely to trigger chain reactions in the multi-resource network, restricting the sustainable operation of the industry. Taking the aviation industry as a research case, this paper focuses on the overbooking problem in multi-resource network, constructs a theoretical analysis framework of "upstream triggering-inventory substitution-downstream spillover", analyzes the operation mechanism and multiple impacts of network overbooking, and focuses on exploring the transmission path of overbooking risks in the tourism service chain and its comprehensive effects on customer experience, enterprise operation and industry development. On this basis, from four dimensions of information synchronization, benefit distribution, passenger service and environmental protection-cost balance, this paper proposes a multi-subject collaborative overbooking optimization strategy, which provides theoretical reference and practical path for airlines and related enterprises in the tourism service chain to improve overbooking management level, balance benefits and public interests, and helps the industry transform from "scale priority" to "quality priority".