A Study on the Impact of Green Human Resource Practices on Employee Job Performance in the It Industry

ABSTRACT This study examines the impact of Green Human Resource (GHRM) practices on employee job performance within the Information Technology (IT) industry. A quantitative research design was employed, collecting primary data through a structured questionnaire administered to IT professionals. The sample size for the study was 150 employees from various IT firms. The collected data were analyzed using percentage analysis, descriptive statistics and ANOVA. The results indicated a significant and positive impact of Green Human Resource Practices on employee job performance. Specifically, practices like green training and development were found to be strong predictors of higher employee performance and engagement. The findings suggest that integrating environmental sustainability into HR strategies not only helps organizations achieve ecological goals but also enhances employee motivation, job satisfaction, and overall contribution, providing IT firms with a sustainable competitive advantage. Keywords: Green Human Resource Management (GHRM), Employee Job Performance, Information Technology (IT) Industry, Sustainability, Green Practices.