Evaluating the Market Potential and User Adoption Intentions of Skill-Swap Platforms for Freelancers and Creative Professionals

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Abstract

This research examines the potential of skill-exchange platforms within the expanding economy particularly for freelancers and creative professionals such as designers, writers, developers, photographers and more.The gig economy is massive valued at over 400 billion dollars globally.Many freelancers early, in their careers face common challenges: limited funds and difficulties acquiring new skills during the initial phase.Even though tons of people want to trade skills instead of cash, most still get stuck because they can't afford to pay or don't know how to find the right partners.What did our research show?70% of respondents expressed interest primarily because they aim to enhance their portfolios and reduce expenses.However, there is a concern individuals doubt if others truly possess the skills they assert and occasionally the effort contributed is inconsistent.In India with 300 million young internet users over 50 million might be potential participants, for a skill-exchange platform.Ultimately the study indicates that these platforms possess the potential to transform freelancing steering it toward a community cantered model.Exchanging skills can create opportunities, for emerging creatives and warrants backing from the industry and policymakers as the gig economy continues to develop.

Fields of Study & Subjects

Digital Economy and Work Transformation Sharing Economy and Platforms Digital Platforms and Economics

Publication details

Journal / source
International Research Journal of Modernization in Engineering Technology and Science
Publication date
16 January 2026