Turizmus és térségi identitás kapcsolata a Székelyföldön
Abstract
This study describes the research conducted in 2022 within the framework of the DOMUS group research program, based on the program’s summary report. As part of this exploratory program, we examined the role of tourism businesses in Szeklerland in shaping the regional identity structure, identifying which elements of regional identity they utilize and how they do so. The analysis focused on the operational and communication practices of these businesses, drawing on fieldwork, interviews, and personal observation. A total of 30 tourism stakeholders were interviewed; the respondents were operators of sole proprietorships or small and medium-sized enterprises (SMEs).
Fields of Study & Subjects
Hungarian Social
Economic and Educational Studies
Diverse Aspects of Tourism Research
Digital Transformation in Law
Publication details
- Journal / source
- Pro Scientia Ruralis
- Publisher
- Pro Agricultura Hargitae Universitas Foundation
- Volume
- 9
- Issue
- 2
- Pages
- 7–40
- Publication date
- 1 January 2026