The Effect of Green Accounting Implementation and Environmental Performance on the Financial Performance of Consumer Goods Manufacturing Companies Listed on the Indonesia Stock Exchange

This study aims to analyze the effect of green accounting and environmental performance on the financial performance of consumer goods manufacturing companies listed on the Indonesia Stock Exchange in the post-pandemic period of 2023–2024. This study uses a quantitative approach with secondary data in the form of financial reports and PROPER ratings. The research sample consists of 35 company observations selected through purposive sampling. Green accounting is measured using a dummy variable, environmental performance is proxied by PROPER ratings, and financial performance is measured using Return on Equity (ROE). Data analysis is performed using multiple linear regression. The results show that, partially, green accounting and environmental performance have a positive but insignificant effect on financial performance, while simultaneously, both variables have a significant effect. These findings indicate that in the post-pandemic consumer goods sector, sustainability practices are not yet perceived as a strong economic signal individually by investors, but are only relevant when considered together.