The impact of artificial intelligence on personalized education: Opportunities and challenges in latin america

In the current educational landscape, the integration of advanced technological strategies has become essential to improve learning processes and foster innovative, flexible, and forward-thinking teaching practices. The dynamics of knowledge transmission are undergoing a substantial transformation, with the incorporation of Artificial Intelligence (AI) standing out as a central axis in this educational evolution. Based on this premise, this article seeks to analyze the main contributions of AI within the framework of educational processes, highlighting its influence on personalization, automation, and cognitive support. The study followed a documentary-bibliographic methodology, based on a systematic review of recent scientific literature. It concludes that human beings, along with learning structures and social interaction, are immersed in a profound technological transition. What was once perceived as a distant technological utopia is now a tangible and dynamic educational reality. Artificial Intelligence has emerged not only as a tool, but as a transformative agent that transforms pedagogical paradigms and redefines the roles of both teachers and students.