Emotion vs fact: the power of social media news framing in motivating young boycotters (dataset)

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Authors: Nurul Usman
Cited by: 0

Abstract

Dataset and research materials supporting the study on social media news framing and young consumers' boycott motivation.

Fields of Study & Subjects

Consumer Behavior in Brand Consumption and Identification Digital Marketing and Social Media Media Studies and Communication

Publication details

Journal / source
Figshare
Publication date
1 January 2026
Language
EN
Document type
Dataset