First peer-reviewed experiment in scientific mediation — VisualiGEO (2017)

This item deposits the published version of the first peer‑reviewed article arising from the VisualiGEO experiment, marking the academic formalisation of a bottom‑up action‑research trajectory in scientific mediation at the Geological Survey of Brazil. Although the case focuses on 3D animations and videos, the audiovisual format is presented explicitly as one possible output of a broader process of scientific mediation, not as an end in itself. The paper introduces scientific mediation as an emerging epistemological construct, distinguishing it from conventional science dissemination and defining it as a scientific activity that requires the direct involvement of a scientist in decoding specialised information and supervising its recoding into accessible formats for non‑specialist publics. By arguing that three‑dimensional visualisation and animation are not merely aesthetic resources but key instruments for fulfilling the social function of public research institutions, the article provides the conceptual starting point for the later Geoscience Audiovisual method and for the institutionalisation of Geoscientific Mediation as a finalistic line of action within SGB.The DOIs related to this item provide documentary records for each of the audiovisual products discussed in the experiment, adding structured metadata that goes beyond the YouTube posts themselves. Each record identifies the product, date, authorship, source reference, public URL, and research context, thus strengthening traceability and showing that the animations should be read not as isolated media productions, but as documented mediated products, derived from scientific information and inserted in the first experimental phase of the VisualiGEO research trajectory.Pre‑project research phase (2017): Audiovisual content developed in 2017 as part of Peixoto’s action‑research at the Brazilian Geological Survey (2016–2026), within the pre‑project research phase of a long‑term programme on scientific mediation and visualization of scientific information (Peixoto 2017; 2021; 2025). In this phase, still without an official institutional project or a fully formulated “scientist‑mediator” role, the works were designed mainly to demonstrate the potential of audiovisual formats inside a federal scientific institution, mobilising high visual density as a strategy of persuasion, public‑sector entrepreneurship, and the search for an internal support network. Produced in 2017, at the pre‑project stage of this research programme.Pre‑project research phase (2017): Material developed in 2017 as part of Peixoto’s action‑research at the Brazilian Geological Survey (2016–2026), within the pre‑project phase of a long‑term programme on scientific mediation and the visualisation and governance of scientific information (Peixoto 2017; 2021; 2025). In this phase, still without an official institutional project or a fully formulated “scientist‑mediator” role, the outputs are designed mainly to demonstrate the potential of mediated and visually dense approaches inside a federal scientific institution, serving as instruments of persuasion, public‑sector entrepreneurship and the search for an internal support network. Produced in 2017, at the pre‑project stage of this research programme.References:Peixoto, D. D. (2017). VisualiGEO channel: An experiment in scientific mediation and dissemination. Terrae Didatica, 13(3), 310–322.​Peixoto, D. D., Sander, A., & Berbert‑Born, M. L. C. (2021). Geociência Audiovisual: Procedimentos de mediação e visualização da informação científica aplicados à produção audiovisual do Serviço Geológico do Brasil. Brasília: SGB‑CPRM.​Peixoto, D. D. (2025). Projeto Visualização da Informação Científica (VIC): Relatório final. Brasília: Serviço Geológico do Brasil.