Self-Perception, Self-Worth, Self-Confidence, and Makeup Use among Undergraduates at the University of Ibadan

This study examines the relationship between makeup use and psychological factors— specifically self-perception, self-worth, and self-confidence, among female undergraduates at the University of Ibadan. Employing a descriptive survey design, the research gathered data from a representative sample of 200 female students, selected through a multistage sampling procedure across the university’s three female undergraduate halls. Data were collected using a structured, self-developed questionnaire. Results indicate that makeup use is prevalent, with a weighted mean of 2.64, and lipstick, concealer, and eye shadow/eyeliner being the most commonly used products. Notably, there is a marked lack of awareness regarding the possible health risks associated with makeup, highlighting the need for targeted health education. The study also identified significant relationships between makeup use and psychological variables: a negative correlation between self-confidence and makeup use was observed, implying increased makeup use among those with lower self-confidence. Further, multiple regression analysis demonstrated that self-perception, self-worth, and self-confidence both individually and collectively predict makeup use. These findings led to the rejection of the null hypotheses and underscore the importance of psychological factors in influencing makeup habits. The study recommends that universities incorporate education about safe makeup practices into their curricula, stressing the selection of products with safe ingredients and careful label reading, to enhance both students’ psychological well-being and their awareness of health risks.