Global news and local views of international television entities: Appraising Nigerian viewers’ perceptions of CGTN, CNN, and NTAi as broadcast sources
Abstract
This study investigated perceptions of China Global Television Network (CGTN), Cable News Network (CNN), and Nigerian Television Authority International (NTAi) among 1,294 randomly selected Nigerian viewers. The research instrument was a 10-item Google Form. Findings showed that most of the respondents watched CGTN, CNN, and NTAi at least daily during the study. However, at α = 0.05 testing of hypotheses, results showed no correlation between cultural sympathy, sex, and age versus viewers’ perception of the three media as sources of global news. The study therefore recommends measures towards improvements in programming, viewers’ experiencing, and research database.
Fields of Study & Subjects
Media Studies and Communication
Journalism and Media Studies
Communication and COVID-19 Impact
Publication details
- Journal / source
- СИНЕЗА
- Volume
- 7
- Issue
- 1
- Pages
- 13–29
- Publication date
- 2 February 2026
- Language
- SR