Development of a Computational Quality Evaluation Model for Rural Entrepreneurship in the Era of New Quality Productivity

Fostering high-quality development of returning entrepreneurs is a powerful measure to further promote the work of “mass innovation and innovation”, an internal way to efficiently use urban and rural resources, and an objective requirement for the comprehensive implementation of the rural revitalization strategy. In July 2020, the Henan Provincial Development and Reform Commission and 24 other departments jointly issued the Implementation Plan on Promoting the High-quality Development of Returning Home and Starting Businesses, which strives to create a fair, efficient, transparent and open business environment, providing a strong guarantee for migrant workers, college students and industrial and commercial enterprises to promote the high-quality development of returning home and starting businesses. How to find an effective way for new quality productivity to help Henan Province’s economic transformation and upgrading, stimulate the vitality of innovation and entrepreneurship, promote the overall revitalization of rural areas, optimize the development of industrial ecology and innovation ecology, and improve the quality of returning to the countryside to start businesses are important issues faced by academics and policy makers. This paper intends to focus on the research on the high-quality development path of returning to hometown entrepreneurship in Henan Province, analyze the current situation of the development of returning to hometown entrepreneurship in Henan, determine the evaluation index system of the high-quality development ecosystem of returning to hometown entrepreneurship driven by new quality productivity, and explore the high-quality development path of promoting Henan Province’s returning to hometown entrepreneurship through empirical analysis. It is expected to help the implementation of the strategy of rural revitalization and development in Henan Province, inject new vitality and impetus into the economic and social development of Henan Province, and achieve high-quality economic development of Henan Province.