Exploring Consumer Purchasing Patterns for Vegetables in Organized Retail Settings: Insights from Reliance Fresh Outlets in Bengaluru

International Journal of Science Architecture Technology and Environment 2026

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Authors: Tammineni Manohar
DOI: 10.63680/ijsate0226029.021
Cited by: 0

Abstract

Exploring Consumer Purchasing Patterns for Vegetables in Organized Retail Settings: Insights from Reliance Fresh Outlets in Bengaluru Tammineni Manohar1* Abstract The rapid expansion of organized retail in India has transformed consumer access to fresh produce, yet understanding the factors influencing purchasing decisions remains critical for retailers. This study examines consumer buying behavior toward vegetables at […]

Fields of Study & Subjects

Consumer Retail Behavior Studies Consumer Behavior and Marketing Influence Consumer Market Behavior and Pricing

Publication details

Journal / source
International Journal of Science Architecture Technology and Environment
Publication date
12 February 2026
Language
EN