How Friends Influence Purchases Among Youth: An Analytical Study of Peer Dynamics and Consumer Decision-Making

International Journal of Innovative Research in Technology 2026 Open access

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Authors: Shweta Yadav
DOI: 10.64643/ijirtv12i8-189829-459
Cited by: 0

Abstract

Explore the article titled How Friends Influence Purchases Among Youth: An Analytical Study of Peer Dynamics and Consumer Decision-Making from IJIRT Volume 12, Issue 8. This study evaluates the effectiveness of teaching programs on waste management knowledge among women.

Fields of Study & Subjects

Environmental Sustainability in Business Municipal Solid Waste Management Environmental Education and Sustainability

Publication details

Journal / source
International Journal of Innovative Research in Technology
Volume
12
Issue
8
Publication date
2 January 2026
Language
EN