Coffein Coffee Co.: AI Generated Art vs. Community Backlash
Abstract
A small business owner used AI to create unique product label illustrations and unusual on-brand images quickly and at no cost, but this choice sparked criticism from members of the art community, many of whom were part of the brand’s target market. As a supporter of original art and a member of the art community, the business owner must ensure their customers know they value artists, yet still efficiently and effectively create the poignant illustrations their packaging called for to be on brand.
Fields of Study & Subjects
Digital Media and Visual Art
Art
Technology
and Culture
Consumer Behavior in Brand Consumption and Identification
Publication details
- Journal / source
- Journal of critical incidents
- Volume
- 18
- Issue
- 1
- Pages
- 72–72
- Publication date
- 20 January 2026
- Language
- EN