Research on Two-Way Empowerment Mechanism between Higher Vocational Art and Design Professional Teaching and Enterprise Digital Content Operation Enabled by AIGC Technology

The collaboration between vocational colleges and enterprises in teaching art design and digital content operations, as well as mutual empowerment, is key to promoting the deep integration of vocational art design education and industrial development. This paper adopts a systems dynamics perspective to analyze the interactive development mechanisms between vocational college art design education and corporate digital content operations. An evolutionary game model is constructed to analyze the game evolution issues between vocational colleges and enterprises, providing a more intuitive illustration of the dynamic process of school-enterprise collaboration in the mutual empowerment between art design education and corporate digital content operations. Numerical simulation analysis of the game evolution model reveals that the revenue distribution and cost-sharing mechanisms of school-enterprise cooperation directly influence the willingness of both parties to participate actively. Government support and its underlying policies are more conducive to deep school-enterprise cooperation.