Algorithmic pricing: implications for marketing strategy and regulation

London Business School Research Online (London Business School) 2026 Open access

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Authors: M Spaan, Marco Bertini, Oded Koenigsberg, Robert Zeithammer, Diego Aparicio, Chen, Y, Fantini, F, G Z Jin, Vicki G. Morwitz, Peter T. L. Popkowski Leszczyc, Maria Ana Vitorino, Gizem Yalcin Williams
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Fields of Study & Subjects

Consumer Market Behavior and Pricing Digital Platforms and Economics Supply Chain and Inventory Management

Publication details

Journal / source
London Business School Research Online (London Business School)
Publication date
30 June 2026
Language
EN