The Next Steve Jobs: A Critical Analysis of Tim Cook’s ‘Spring Forward’ Apple Watch Release Event

DigitalCommons - CalPoly (California State Polytechnic University) 2026

Authors: Ben Blumenberg
Cited by: 0

Fields of Study & Subjects

Public Relations and Crisis Communication Marketing and Advertising Strategies Literature Culture and Aesthetics

Publication details

Journal / source
DigitalCommons - CalPoly (California State Polytechnic University)
Publication date
23 February 2026
Language
EN