Consumer Preferences using Choice-Based Conjoint Analysis for Product Development of Yogurt Drinks from Smallholder Dairy Farmers in Indonesia
Abstract
Repository link for the complete R script used to estimate the Choice-Based Conjoint (CBC) model, based on the Multinomial Logit (MNL) approach and Random Utility Model (RUM) theory For further questions please contact: nikosiameva@unsoed.ac.id
Fields of Study & Subjects
Economic and Environmental Valuation
Sensory Analysis and Statistical Methods
Economics of Agriculture and Food Markets
Publication details
- Journal / source
- OSF Preprints (OSF Preprints)
- Publication date
- 6 March 2026
- Language
- EN
- Document type
- Preprint