Leveraging Creativity in Conceptual Paper writing for Business Scholars
Abstract
The chapter argues that creativity is essential in conceptual paper writing, as it facilitates novel theorizing that advances scholarly knowledge. Drawing on cognitive and psychology science, the main creative aspects needed for business scholars to organize and develop their conceptual work are highlighted and interrelated into a guiding and holistic framework.
Fields of Study & Subjects
Creativity in Education and Neuroscience
Artistic and Creative Research
Academic Writing and Publishing
Publication details
- Journal / source
- Edward Elgar Publishing eBooks
- Publication date
- 1 January 2026
- Language
- EN
- Document type
- Book chapter